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Our Story

Family made. Science backed.
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Who We Are

Shwally is family-founded, born from our shared passion for ancestral wellness and modern science to create skincare we trust for ourselves and our children. What began in our own home, making simple, safe balms for our family, has grown into a mission to bring that same purity and potency to others. Every formula reflects what we want for the people we love most: seed-oil free, saturated, and made only with ingredients proven to nourish, protect, and restore. For us, Shwally isn’t just skincare — it’s an extension of our family’s commitment to health, tradition, and the generations to come.

What We Do

Our formulas unite ancestral fats with the most cutting-edge clinical ingredients like Methylene Blue and Copper Peptides for truly effective, restorative skincare. By combining the wisdom of time honored, nutrient-dense ingredients with scientifically proven actives, we address skin at its deepest level— fueling mitochondria, boosting collagen, calming inflammation, and strengthening resilience. The result is skincare that doesn’t just mask problems, but empowers your skin to renew, repair, and thrive naturally.

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The Shwally Ethos

We believe what goes on your skin should be as safe as what goes in your body. That’s why our formulas are built on saturated, nutrient-rich fats and cutting-edge actives, never seed oils, fillers, or synthetic additives.

For hundreds of years, humans relied on tallow, olive, and avocado for skin health. Today, we bring that lineage forward with modern science, pairing ancestral fats with scientifically proven ingredients like Methylene Blue, Copper Peptides, and Vitamin C. The result is skincare that is pure, potent, and uncompromising.

Our Promise

  • Always seed-oil free
  • Paleo/primal aligned ingredients only
  • Safe for babies, breastfeeding, and sensitive skin
  • Never bleached, boiled, or oxidized
  • Free from chemical emulsifiers, parabens, and sulfates
  • Sourced from grass-fed, humanely raised American cattle and sustainable family farms

At Shwally, we honor the wisdom of nature and the rigor of science, creating skincare that restores, protects, and transforms — for every skin type and every stage of life.

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From Our Founders

Shwally was born from our shared life as husband and wife, parents, and partners in both family and vision. In our own home, we wanted skincare that was safe enough for our children, effective enough to truly heal, and pure enough to honor both our bodies and the earth. What began as a family pursuit blending simple, time-honored ingredients into balms we could trust, grew into a mission to share that same care and integrity with others.

For us, Shwally is an extension of our values: family first, integrity always, and a deep respect for both tradition and innovation. We believe in the wisdom of ancestral fats, the proven power of modern science, and the importance of creating products we proudly use every day. Every formula is a reflection of the love and responsibility we feel toward our family — and now, toward yours.

We are especially proud that Shwally is Made in the USA. Keeping our products close to home allows us to support family-owned farms, ensure uncompromising quality, and stand firmly behind every jar and bottle we share with you. It’s more than a label — it’s a commitment to sustainability, integrity, and community.

Thank you for trusting us, for believing in this vision, and for joining the Shwally family. Together, we’re proving that skincare can be pure, potent, and guided by values that matter.

With Gratitude,

Amanda & Gabriel
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Made In The U.S.A.

Shwally was Born in Southern California

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Alcohol Free

Free of Alcohol and Synthetic Fragrances

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No Seed Oils

Saturated Skincare Free of Seed Oils

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Studied Ingredients

Clinical Grade Ingredients With Proven Results